Should we add a page for third-party audit reports and certifications?
#1
I’m trying to decide whether to include a dedicated page on our company website for our third-party audit reports and certifications. I’m just not sure if putting everything out there like that actually builds more trust with potential clients, or if it comes across as trying too hard.
Reply
#2
We added a dedicated page for audits and certs last year. It helped a few enterprise prospects that asked for proof up front, but for most it felt optional. It didn't hurt; it just sat there and got cited in a couple of RFPs.
Reply
#3
I'm not sure the page is the real problem. We spent days tagging docs, creating a harmonized narrative, and still the inquiries were the same. Maybe the real friction is in the onboarding experience or product quality.
Reply
#4
One teammate said the page came off as braggy, so we kept it tiny: two seals, a short paragraph, and a link to the PDFs. It looks cleaner and people still find what they need.
Reply
#5
If you go for it, try a simple A/B test: with the page versus without, and track time on page and PDF downloads in a month. If it correlates with more qualified inquiries, keep it; if not, cut it.
Reply


[-]
Quick Reply
Message
Type your reply to this message here.

Image Verification
Please enter the text contained within the image into the text box below it. This process is used to prevent automated spam bots.
Image Verification
(case insensitive)

Forum Jump: